The Strategy Behind Pivot Row

Hi, I’m Marie.

I’m a strategist and advisor working with founders and leadership teams on brand, growth, product, and go-to-market strategy during periods of change and scale. For more than a decade, I’ve led brand, partnerships, and product strategy inside fast-growing organizations, shaping positioning, guiding launches, and supporting teams through growth, reinvention, and transition.

Over the years, I’ve seen that strategy fails when it’s disconnected from leadership decisions. When founders and executives shift how they think, operate, or lead, the brand, positioning, and direction of the business must evolve with that reality.

I created Pivot Row to work at that intersection - where strategy, positioning, and leadership decisions meet. My work focuses on bringing clarity to complex moments, sharpening narrative and direction, and helping leaders make informed decisions that support sustainable growth.

Clients work with me when they need to refine their message, elevate their brand, or structure the next phase of growth with intention. I bring a combination of strategic rigor, narrative precision, and real-world operating experience to guide those decisions forward.

Guiding principles:
Intention. Precision. Strategic clarity. Honest articulation. Direction that holds up in practice.

What clients value most:
Clear thinking in complex moments. Translating vision into strategy. Bringing definition to transitions. Aligning brand, growth, and execution. Seeing both the long-term direction and the practical path forward.

A woman with dark curly hair, wearing a white blazer and light-colored top, standing with arms crossed in a modern wooden-finished hallway with shelves.

In a pivotal moment?
Let’s talk.

If you’re considering strategic advisory support and want to explore whether Pivot Row is the right fit, share a bit of context. We’ll follow up to discuss next steps.